The pandemic shook up both workplaces and the travel industry, including hotels and vacation rentals. As a result, both sectors are evolving and increasingly overlapping in what they offer to travelers.
The Rise of Workcations
With the advent of remote work, many people started taking longer trips, giving rise to the concept of ‘workcations’. Vacation rentals quickly adapted to this trend, offering suitable accommodations. Hotels eventually caught up, offering extended stay packages and even remodeling to mimic vacation homes, targeting the same market.
Bleisure Travel and Workcations
Hotels have long catered to ‘bleisure travel’ – business trips combined with leisure. They offer amenities like pools and gyms, which are also appealing to workers. This gives hotels a slight advantage in attracting guests who seek these facilities, which many vacation rentals might need to provide.
Striking a Balance: Standardization and Personalization
Bliss Vacation Rentals notes that Airbnb has addressed issues with hidden cleaning fees by allowing transparent pricing. Both vacation homes and hotels are improving their standard services like cleaning and check-ins, focusing on contactless options. However, vacation home management emphasizes personal touches, like handwritten notes or tailored amenity baskets, to enhance guest experiences.
Elite and Unique Stays
While hotels have always offered prestigious stays, vacation rentals are stepping up. Platforms like Airbnb now highlight unique properties, like homes designed by renowned architects, offering an alternative to traditional luxury hotel experiences.
Convergence of Choices
Travel platforms like Booking.com now list vacation rentals alongside hotels, offering a variety of options to travelers. This convergence means more personalized choices, sometimes making it hard to choose between a vacation home and a hotel, as both can meet a guest’s needs.
The Future of Vacation Rentals
Vacation rentals, alongside hotels, are here to stay. Their adaptations and responses to market demands mean more choices and experiences for travelers, ensuring memorable adventures and stays.
See also: Make Your Vacation Rental Awesome with Bliss Vacation Rentals
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